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Friday, April 19, 2013

White Hat SEO 2013: Techniques of OFF Page Optimization/Backlinking

Bangalore, India India

Why should we depend on white hat SEO? Can I Survive with ethical methods?

Best or better, better or good the Google aims to acquire online market on all the category of business.

Do you know there are 100 of Google applications that leads you to better status in digital marketing. How would I do this? is a basic question of start ups and rookie.

Now I would reveal the strategy of success of major giants of Digital Marketing industries. 

As we know the basic of web is a structure. Structure that defines, where have you placed in the wide range of inbound links. Inbound links are most popular way to bring out your website presence to different users.

1. Catch your user attention towards your online business
2. Provide users applications in your website which they would love to share with their friends
3. Covert your users into clients
4. Try different applications and test them

How would I reach till my target audience in SEO?

Follow the steps below these can be applied for any kind of online business nature:

Social Media Strategy and Engagement

Competitor Back-link Check

Forum Posting

QnA Posting

Social Bookmarking

Blog Posting and RSS feed submissions

Web Directory Submissions

Review based websites

Press Releases


Social Media Strategy and Engagement:

Since 2012 social media has helped many e-commerce and digital marketing agencies websites grow from nil to lacks and some towards millions. Always keep your brand name and website links across your posts (note: every post should not contain website link that gives a business or negative aspect for users). When I speak about social media, yes there are lot of users who just cant stay far from it. In fact social media has become basic necessity of day today life. 



I suggest you to post at least 5 posts a day where your post would attract users by news, creative images, product detail and funny characters. Know how to do social media business ethically?

Competitor Analysis:

Analysis doesn't mean following or copy writing the content or activities of your competitor, you would rather fail. A true analysis is done to know the success behind your competitor. As per theory a successful business is done by making your users comfortable. Know how their off page strategy works and try something new which would force your competitor customers deal with you. Successful competitor Analysis



Forum Posting:

Usually people visit forums by queries or problems. You solve their problems and give them care they will be following you and your website. Find forum strategies 2013


QnA:

 Question and answers the direct contact with your customers to land them on your product or service page. You can always try these through out your strategies and these help you build your natural links and force people to search about you. Find QnA Strategies 2013

Social Bookmarking:

A mixture of content where you can attract users towards blog and your FAQ's. In past we have seen many webmasters pushing their home page and category pages towards ranking perspective and still a important way to make website more visible and crawler recognize.

Blog Posting and RSS Feed Submission:

Blog submission helps your users and mainly customers to find more information through regular update. It makes your brand visible through long tail, less searched and lead generating keywords. Years together RSS feed submission has been a buzzing tool to reach your audience and search engines about your fresh content and other relative.

Web Directory Submission:

This has been a time consuming process but really a historic way of building in-bound links and crawler reputation. Google says its not concentrating upon this method but I bet you will definitely get higher search ranking (Google also mentioned they can reduce but they can't stop it).

Review Based Websites:

I am sure by this you will get an idea of how people are satisfied with your product or service and adds value for new customers to engage, if you are doing and if not then improve yourself. For search engines this is the best way as they also try to rank you with help of snippet. Drives visitors towards your website.

Press Releases:

Yes, press release also helps people drive your way as search engines looks at it as news or latest feature in basket. Many of the press release makes you visible throughout other websites and customers.

Coming week I am going to explain how to work on above topics by separate titles, till then stay tuned. You can drop your valuable feedback through comment and share with your friends through social networks.











Tuesday, December 18, 2012

Quick SEO Tip @SEO_bengaluru

SEO tip: A good usability do not come with creativity of a designer, it comes with user needs.

Sunday, December 9, 2012

SEO Quick Tip of December @SEO_bengaluru

Advantages of Adding Date on your Blog:


One of the minor algorithms say that advanced visitors or crawlers such as Google, Yahoo and Bing are also aware of freshness and frequency of the website respectively.


Why Should SEO depend on Date?



Visitors Behaviour


Visitors today are more advanced and always want themselves to move along with the current situations and emotions of surroundings.



Example: We might not be more interested in development of your city in past but we are more towards current and future situations.



Search Engines, Crawlers


As we know about Google Panda and Google Penguin algorithms there are several updates happening in Search Engines every month to increase SERP usability and user satisfaction. Therefore crawlers have also taken fresh content or frequency of content change and new updates or articles as one of the factors for SERP Ranking.




Example: Articles written by popular blogs which are frequent such as SEOmoz, Mashable etc., rank higher because they have plently of fresh content such as Discovering Local Citation Opportunities - Whiteboard Friday, How to Use Creative Commons Visuals on Your Site respectively.

Come with queries, share if you feel worthy and rate your experience. Follow me on Twitter for SEO activities. Follow blog for latest SEO News and Updates



How To Make Money With A Blog @christianpf


How I replaced my day-job with earnings from this blog?


In 2 years "Christian PF" went from not knowing what a blog was to making more money blogging than my day job.

http://christianpf.com/how-to-make-money-with-a-blog/

Friday, December 7, 2012

Google Discontinues Free Version of Google Apps for Businesses @mashable


Google no longer offers a free version of Google Apps for businesses.


Instead of having a choice between a free and a premium version, businesses wishing to use Google Apps now have to pay $50 per user, per year.

This version gets them 24/7 phone support, a 25GB inbox, and a 99.9% uptime guarantee.


The reasoning behind the change, explained in an official blog post, is that businesses "quickly outgrow" the basic version. While this may be true, we can easily imagine many micro-sized businesses who are doing just fine with the free version.

On the upside, things won't change for existing customers, i.e. they'll still be able to continue using the free version.

Furthermore, Google Apps is still free for individuals, and Google Apps for Education will continue to be free for schools and universities.

http://mashable.com/2012/12/07/google-apps-for-businesses-free-version/

How do you feel about this change? Share your thoughts in the comments!